Eco-efficiency is the practice of creating more value with less environmental impact. It involves optimizing the use of resources to minimize waste and emissions. Companies can achieve eco-efficiency by improving production processes, using sustainable materials, and enhancing product design. This approach not only benefits the environment but can also lead to cost savings and competitive advantages. Eco-efficiency is measured by comparing the economic value generated to the environmental impact caused. By focusing on eco-efficiency, businesses can support sustainable development while maintaining profitability.